
Creative Marketing Tools & Resources...
Think bigger. Market smarter. Maximize your marketing investment with resources you can use to increase market share, boost product/service usage and save marketing dollars.
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Advertising/Marketing Gurus:
Tom Peters – Search For Excellence
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Advertising Positioning & Slogans:
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Advertising/Marketing Publications:
Premium Incentive Products Magazine
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Marketing Associations & Organizations:
American Academy Of Advertising
American Assoc. Of Ad Agencies (4 A's)
American Advertising Federation
ANA (Direct Marketing Assoc. & ANA merger)
Association for Consumer Research
Video Advertising Bureau (VAB)
Interactive Advertising Bureau (IAB)
National Association of Broadcasters (NAB)
MACU (Marketing Association for CUs)
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Marketing Terms & Definitions
Monash University (Marketing Dictionary)
Glossarist (Marketing Glossary)
Marketing Dictionary